Are Bloggers Getting More Popular With Companies?
I have to say, I’m with Garrett Smith: I must be getting more popular. I, too, have seen a marked increase in the amount of press releases and “proposals” to look at products, go under embargo, etc. While that’s fabulous as I blog more places than is probably healthy to, and I need material, it’s a lot of stuff to sift through.
Why is this happening? Companies are starting to engage the blogosphere to get buzz, for sure. Some are doing it smart, others are not. It’s getting to the point where I simply can’t cover all the things I get in email. The scary thing? As more companies figure it out, or think they have, the problem is simply going to get worse.
Of course, that’s only one of my problems right now. It may just be “there’s a lot to do” or it may be that I’ve bitten off more than I can chew. May be time for another re-evaluation.
