The PhoneBoy Blog


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The Apple iPhone: Global Thermonuclear War for Smartphones Market

As much as it pains me to say this as an employee of the competition, iPhone 2.0 is going to be a big win for a lot of people. For two reasons:

  • Price: At $199 for an 8 gig phone, the pill of buying a new iPhone is going to be a lot easier to swallow. Oh sure, you’re going to be stuck with AT&T as the carrier in the U.S., and reportedly require a more expensive data plan with the service. It lowers the price point substantially for what consumers are willing to pay for a high-end phone.
  • Mobile Me: At least the way Apple talks up this service, it is the holy grail of synchronization: make a change one place, it replicates everywhere. PC. Mac. iPhone. The cloud. All for $99 a year.

Of course, we don’t have any hardware until 11 July, or later depending on the country in question. One thing’s clear, though, the people who work with handsets and services at Nokia and other handset makers are taking notes and looking to make their products that much better.


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