Sprint May Announce Even Cheaper Unlimited Plans

Filed under: mobile network operators - 21 Feb 2008 0:01

battle_of_morgarten.jpgGiven the announcements earlier this week that Sprint rivals Verizon Wireless, AT&T, and T-Mobile just announced, we haven’t really heard from Sprint on what they plan to do. They’ve announced a $120 all-you-can-eat plan, but only in four markets. Their silence on the matter is interesting to say the least, given they are losing customers left and right.

Reuters is reporting Sprint could be cutting unlimited voice calling down to as low as $60. Given the other carriers announced prices in the $100 range, that move would be a huge blow to the other carriers, who would have to respond by either lowering their prices or including more with their unlimited plans.

All I can say is: bring on the price war!



Bookmark with: del.icio.us Digg it Furl iFeedReaders ma.gnolia Maple.nu RawSugar reddit Simpy StumbleUpon
Tags: , , , Fnord

8 Comments »

  1. Comment by spg

    $60 would be a good starting price for a price war. to be honest the previously announced plans would cater to such a tiny portion of the public as to be almost insignificant. in fact i was starting to think that the only way they would have much of an impact is if other rates went up. the overwhelming majority of Americans are on a $39.99+plus all kind of weird fees plan. plus something more for data. with this sprint may be able to finally start gaining back customers; and i would expect t-mobile to be very close behind with a similar deal.

  2. Comment by PhoneBoy

    @spg you’re right, the numbers mentioned by Verizon were that the plan would cater to less than 1% of their customers. $60 would be tantamount to going nuclear, though.

  3. Comment by spg

    it might be going nuclear and they will lose there high paying customers to lower payments. but at $60 we are at a price point where they just may get a very big chunk of customers for whom they are only receiving $40 at the moment. personally i do not see myself going off prepaid but i know a lot of people who cut short phone prematurely for fear of going over minutes. these people are not about to upgrade for a couple hundred more minutes a month. on the other hand a suspect a lot of them would pay an extra $20 if it meant they would never have count another minute. that could result in the single biggest price bracket increasing by 50% in ARPU of course at the cost of everything above $60.

    beside i suspect some of these companies are looking at metroPCS and crikit as takeover targets. with the idea that they would bring those companies plans nationwide. that means not more than about $60 unlimited nationwide service.

  4. Comment by PhoneBoy

    At $60 a month for unlimited, I think you might get some $40 a month people upgrading so they never have to worry about it again.

    Here’s a crazy idea: the providers either offer unlimited calling for X a month on contract or if you want to spend less than that, go prepaid. Talk about simplifying your rate plans. At least now a contract might have some value: not having to worry about counting minutes.

  5. Comment by spg

    the prepaid MVNO’s are at it again. pageplus(roams on verizon) is now offering a deal where your account gets debited $2.49/day and you get unlimited calling to any number in USA from anyplace on teh verizon network. that comes to less than $75.00 a month or in other words a lot less than the big guys. of course that is also the total charge including all taxes and fees. and of course you can call and change your plan at any time so lets say you are going away for 3 weeks. switch to per minute prepaid and pay absolutely nothing for those 3 weeks. or use the 5.5 cent per minute option when you are working and using your phone very little. take a 6 week vacation and going to be yaking non-stop. switch to the $2.49/per day. of course you can also activate any and all unlocked CDMA phones. here in denver you walk into any crikit shop and have just about any CDMA phone ever made unlocked in about 10 minutes for about $10 or $15.

    these guys(the small prepaid companies) are always way ahead of the game. i can not imagine ever signing a contract with any of the major carriers ever again. and of course the customer service people answer the phone with very little time on hold and even seem to care.

  6. Comment by PhoneBoy

    @spg now if pageplus charged you $2.49 a day only on days you used your phone, that’d be an even better deal.

    Too bad we don’t have these prepaid MVNOs on GSM networks, else I’m sure I’d be all over them for my family. Other than the occasional CDMA loaner, and an old Nokia 6185 from Sprint, I quite simply don’t have any CDMA phones.

  7. Comment by spg

    so sprint has made an announcement: $99 all inclusive including data. the next step is for them to offer a version without data and all the other gimmicks for less $$.

  8. Comment by PhoneBoy

    @spg Hmmm yes I should blog something about that. :)

RSS feed for comments on this post. TrackBack URI

Leave a comment

If you want to leave a feedback to this post or to some other user´s comment, simply fill out the form below.

(required)

(required)